Online newsrooms in the digital era: PRSA
Great short article about how to enhance an online news room. One key element (similar to how you make Twitter and blogs more visible and useful): be a reference source not an egotist. Yes, you should tell your own story and promote you product/services but also think bigger by adding content from other sources.
This blog reports on the case studies, news releases, expert profiles and fast-breaking news from my clients. I also post links to relevant education and PR stories and occasionally make comments about issues of importance to my clients and network of writers, editors and reporters.
Tuesday, May 18, 2010
Wednesday, May 5, 2010
School Town Earns 5 Stars from Multimedia & Internet @ Schools
http://www.blogger.com/://www.mmischools.commagazine gave School Town a Five Star review for their May 2010 issue. A summary of the review:
"...Recommendation: School Town offers many resources that can aid in the development of teaching materials that integrate content from textbooks, multimedia, online resources, and much more. This collaborative platform can help educators take advantage of the growing amount of material available in today’s explosively expanding world of knowledge..."Read the full review here (may require a free log in at MMIS to read the full review)
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