Ken Royal of Scholastic Administrator magazine wrote a nice post on his excellent blog, The Royal Treatment, about my client's product: Learning Plans on Demand.
http://blogs.scholastic.com/royaltreatment/2008/12/learning-plans.html
I've always enjoyed Ken's articles and since he started blogging, first at DA mag and now with Scholastic Administrator, I am having more chance to interact with him. You'll find he has a nice way of bringing his long teaching history into his product reviews--very helpful to all of us!
Historical notes -- Learning Plans on Demand is the next generation of Rapid Resources (additional posts about RR can be found in this blog.) LPOD includes all the great tools from Rapid Resources but then adds reporting and analysis tools that make it valuable as a district-wide resource.
This blog reports on the case studies, news releases, expert profiles and fast-breaking news from my clients. I also post links to relevant education and PR stories and occasionally make comments about issues of importance to my clients and network of writers, editors and reporters.
Tuesday, December 30, 2008
Friday, December 26, 2008
Healthy Auburn Waters - Stormwater Article
We are engaged in a public awareness about what citizens can do to protect Auburn waterways. The Auburn Journal ran an article on December 21. http://tinyurl.com/7nzzjb (This is the abbreviated link).
Labels:
auburn,
campaign,
healthy auburn waters,
public awareness
Monday, December 15, 2008
WSJ Article - Marketing in a Web 2.0 World
I have to admit that I am a Wall Street Journal junkie! Today they confirmed that my manic devotion to their journalistic quality is valid. A special section on marketing includes a great article: The Secrets of Marketing in a Web 2.0 World. If you haven't read it, be sure to save it from the recycle bin. Here is the link (it will only be valid for seven days):
http://online.wsj.com/wsjgate?subURI=%2Farticle%2FSB122884677205091919-email.html&nonsubURI=%2Farticle_email%2FSB122884677205091919-lMyQjAxMDI4MjE4NTgxNDU2Wj.html
http://online.wsj.com/wsjgate?subURI=%2Farticle%2FSB122884677205091919-email.html&nonsubURI=%2Farticle_email%2FSB122884677205091919-lMyQjAxMDI4MjE4NTgxNDU2Wj.html
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